“My local broadcast sales pro sure knows a lot about ratings, reach, and frequency,
but how about knowing a little bit about MY business?!?”
Ever heard a local retailer echo that sentiment? We sure have! This is a concern from retailers in your market. Your local retailers are getting hammered every single day by media reps who do not understand the retailer’s business. With the right research, your team can easily stand out from the pack and LBS is here to help them do it.
Inside, you will find a searchable index of marketing information organized by advertising category. This database is designed so the average sales rep can uncover important advertiser intelligence to use with their customers and prospects in under one minute! Join today and put this powerful tool to work in your station. Your competitors won’t know what hit them!