LBS Admin | Local Broadcast Sales

What’s Your COVID-19 Strategy?

In response to a broadcast seller’s question about what to do amidst coronavirus-caused ad cancellations, LBS President, Gary Moore and multiple other LBS Broadcast Selling Experts provide LOTS of recommendations for you and your clients to...

Q&A with a Former Car Dealer – Part 24

Ask LBS, Automotive Sales Ideas, Best Practices, John Tkac Q&A, Selling

John Tkac answers LIVE broadcaster questions! In this segment:

Is Genesis making headway in the luxury battle? Are they still sold at Honda dealerships or are there standalone Genesis dealers?
We have a mega dealer in town who claims he does not need broadcast to be successful, how can I convince him otherwise?
My dealers complain that they are being forced by corporate to spend more on built-in advertising leaving less money for local ad buys. Are you hearing this too?

Motivational Mondays – Episode 7 – 5 Tips to Selling and Sales Management Success!

Best Practices, Motivational Mondays

LBS President, Gary Moore shares five secrets to success that are critical for every broadcast sales rep and sales manager who want to be the BEST!

Motivational Mondays – Episode 6 – Dressing for Business

Best Practices, Motivational Mondays

LBS President, Gary Moore, discusses key principles for you to consider when it comes to appropriate attire for representing yourself and your station! For detailed...

5 Common Brand Mistakes And How To Avoid Them Q&A – Part 4

Ask LBS, Blaine and Honey Parker Q&A, Branding, Digital Webinars, New Hire Webinars, Radio Webinars, Television Webinars

LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:

What if your client has a limited budget and doesn’t feel like they can compete with the bigger retailers in their market?
Is it better to do multiple ads with single messages or one ad with multiple bullet points?

5 Common Brand Mistakes And How To Avoid Them Q&A – Part 3

Ask LBS, Blaine and Honey Parker Q&A, Branding, Digital Webinars, New Hire Webinars, Radio Webinars, Television Webinars

LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:

What ideas do you have for an independent furniture store?
How can we establish our station as the best branding station in the market?

Motivational Mondays – Episode 5 – 5 Things Advertisers Want From You

Best Practices, Motivational Mondays

LBS President, Gary Moore, discusses five things that your clients expect you to provide every time you communicate with them!

Motivational Mondays – Episode 4 – Be a Gratitude Rockstar!

Best Practices, Motivational Mondays

LBS President, Gary Moore, offers a reminder of what Mom always told us and how it WILL set you apart from the competition that are after your customers today!...

Help Dealers Dominate Their Markets!

Automotive Sales Ideas, Digital Webinars, LBS Webinars - 2020, Radio Webinars, Television Webinars

When you come away from this presentation by John Tkac, LBS Auto Expert, you’ll be prepared to increase your dealers’ local market share, bring them automotive...

5 Common Brand Mistakes And How To Avoid Them Q&A – Part 2

Ask LBS, Blaine and Honey Parker Q&A, Branding, Digital Webinars, New Hire Webinars, Radio Webinars, Television Webinars

LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:

How can my team practice developing brand campaigns?
How do you approach a business that loves their brand, but it’s pretty lousy?