Broadcasters, Win Back LOCAL Car and Truck Dealers (in a BIG way)! – Part 8 Q&A

LBS Auto Expert, John Tkac, takes LIVE broadcaster questions!  In this session:

• How can I apply this if I’m at a public station? I can’t promote dealers the same way a commercial station can.
• How do you handle a dealer who uses co-op when the manufacturer is actively doing everything they can to not pay their part? Is there a way to go directly to the manufacturer and find out what they want or at least help the dealer do this?