Underscoring the growing difficulty of reaching much of the U.S. population with linear TV alone, a new study finds […]
Half Of U.S. Linear Households Saw Just 8% Of TV Ads In 1H
![Half Of U.S. Linear Households Saw Just 8% Of TV Ads In 1H](https://localbroadcastsales.com/wp-content/uploads/2023/08/samba-top-of-page-chart_Rf0MTGT_NDNxI3l.jpeg)
Underscoring the growing difficulty of reaching much of the U.S. population with linear TV alone, a new study finds […]