Article Summary

Hilton has opened the Nobleman Fort Worth, part of its Tapestry Collection, as the latest addition to its growing lifestyle hotel portfolio. The 153-key property features 121 rooms and 32 extended-stay suites, along with a pool, fitness center, and 2,000 square feet of event space. The hotel incorporates the restored facade of Fort Worth’s original No. 5 Fire Station, blending historic architecture with modern amenities. Celebrity chef Casey Thompson consulted on the hotel’s main restaurant, Duchess, which will offer Texas-inspired New American cuisine. Hilton’s expansion strategy aims to double its lifestyle portfolio to 700 hotels, with Fort Worth emerging as a key market for luxury and lifestyle development.

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Local Business Types for Broadcasters to Consider Contacting

  • Historic Preservation Experts – Specialists in architectural restoration can highlight how repurposed buildings enhance the character of lifestyle hotels.
  • Luxury Travel Agencies – Businesses catering to high-end travelers can showcase how Hilton’s expansion aligns with growing demand for upscale accommodations.
  • Culinary Experience Providers – Companies offering chef-led dining experiences can discuss how partnerships with celebrity chefs elevate hotel dining.

Three Creative Campaign Ideas for Broadcasters to Consider

  • Historic Hotel Showcase – A documentary-style segment exploring the transformation of Fort Worth’s No. 5 Fire Station into a modern luxury hotel.
  • Chef’s Table Experience – A TV feature highlighting the culinary expertise behind Duchess, with exclusive interviews and behind-the-scenes footage.
  • Luxury Staycation Giveaway – A digital campaign offering a chance to win a weekend stay at the Nobleman Fort Worth, promoting local engagement.

Source Acknowledgment

This LBS Ad Intel summary is based on information from Hotel Dive.