LBS Broadcast Selling Expert, Mark Levy, takes LIVE broadcaster questions! In this session:
- With so many businesses struggling to find employees, how do we convince them to advertise when they don’t have the staff to support more business?
- What is the single most important question you ask a potentially new client?
- I’m hearing a lot of “nobody is listening/watching radio/TV anymore” and people quote stats saying a 5 share is actually less people than before because the overall audience is down. How do you keep rates up when the actual cume is down?