Mario Wagner Madison Avenue pulled hundreds of millions of dollars out of primetime TV and sent them to streaming […]
Primetime TV Sees Ad Dollars Fall 5% in Upfront, but Streaming Helps Ease Pain
![Primetime TV Sees Ad Dollars Fall 5% in Upfront, but Streaming Helps Ease Pain](https://localbroadcastsales.com/wp-content/uploads/2023/08/tv-upfronts.jpeg)
Mario Wagner Madison Avenue pulled hundreds of millions of dollars out of primetime TV and sent them to streaming […]