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Prepare And Reset Now For More Social Media Shifts – Part 10 – Q&A

LBS Social Media Expert, Lori Lewis, takes LIVE broadcaster questions! In this session:

  • If likes, views, and reshares are the important metrics for social media, how can I help a client to get excited about pursuing them? I’m thinking about one specific furniture store client who tells me that “likes” don’t pay the bills.
  • It seems like some clients, like restaurants with their happy hours, etc., lend themselves to constantly creating content and others, like attorneys, would make sense to be less frequent. How do you decide how often to create new content for a client? Is it just common sense or is there a resource I can check?

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If You Can’t Tell It, You Can’t Sell It – Part 4 – Q&A

LBS Broadcast Selling Expert, Paul Weyland, takes LIVE questions from broadcasters! In this session:

  • How do you suggest overcoming constant rejection and persevering with a positive mindset?
  • Can you expand on why focusing on low-price or cheap packages isn’t optimal?
  • How is the current record spending in political going to impact the fourth quarter and the upcoming year’s first quarter?
  • What do we say when we have an established furniture store that believes that everybody already knows where they are?

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