New EV Sales Up 7%, Used EVs 64% Up Over Last Year, Proving The Naysayers Wrong
Last month, 106,155 new EVs were sold in the U.S., a 2.3% increase year-over-year. Higher...
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Tags: auto , Automotive , car sales , dealerships
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Body cameras in health care can protect staff and refute false allegations
Image by BodyWorn by Utility via Pixabay Police departments have commonly used body cameras to...
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Carvana reaches 4 million vehicles bought and sold since its launch in 2013
It took about nine years for the online used-vehicle retailer, of Tempe, Ariz., to reach 1 million used vehicles […] – Click here to read the full story from news.google.com
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New-Car Market Sees Sharp Decline in Sub-$30,000 Vehicles, According to Cars Commerce Industry Insights Report
Used-Car Market Struggles With Shortage of Low-Mileage Vehicles, Leading to Price Decline and...
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Job seekers say they’re focused on pay, job security
The Mentorship Program College and Career Fair at GRAMMY Museum L.A. Live on May 18, 2024, in Los...
Read MoreTags: auto , automakers , Automotive , car ownership , dealerships , suvs , trucks , used cars
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Car ownership is getting more costly even as vehicle prices dip. Here’s why
Prices for new or used cars may have fallen in the past year, but the overall cost of owning...
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Verizon shows off special technology that could be used to save lives during hurricane season
A major technology company joined forces with central North Carolina law enforcement officers to show off new technology they […] – Click here to read the full story from abc11.com
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Broadcasters, Win Back LOCAL Car and Truck Dealers (in a BIG way)! – Part 16 Q&A
LBS Auto Expert, John Tkac, takes LIVE broadcaster questions! In this session:
- We used to work with a local dealer to provide a car of the week that the morning guy would pick up on Friday and keep over the weekend. He would then bring it back on Monday and do a live spot talking about the car and how much he loved it. Do you like that? And do you have any more ideas like it?
- It’s possible that a dealer might lie about the results they get from advertising with us. Is it a good idea to track results by driving people to our station’s website and then to the client? I am thinking that might also help the AE follow up with the client about those leads that came in through our station.
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Broadcasters, Win Back LOCAL Car and Truck Dealers (in a BIG way)! – Part 15 Q&A
LBS Auto Expert, John Tkac, takes LIVE broadcaster questions! In this session:
- I’ve been working on trying to get a big Mazda dealership but have had little luck. They currently do a little radio and digital from the corporate side and I know they have gotten the inventory back and their service is second to none! Any thoughts on Mazda and how to approach this dealership?
- We have a great creative team and a local dealer gives us only a token buy in order to use our spot on all the other bigger stations---our creative is being used to increase our competitors share! What can we do?