What You Offer That Most Digital Competitors Can’t – Part 3
Gary Moore discusses the unique position and advantage you have over other digital agencies and sellers in your market!
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What You Offer That Most Digital Competitors Can’t – Part 4
Gary Moore discusses the unique position and advantage you have over other digital agencies and sellers in your market!
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What You Offer That Most Digital Competitors Can’t – Part 5
Gary Moore discusses the unique position and advantage you have over other digital agencies and sellers in your market!
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What You Offer That Most Digital Competitors Can’t – Part 6
Gary Moore discusses the unique position and advantage you have over other digital agencies and sellers in your market!
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What You Offer That Most Digital Competitors Can’t – Part 7
Gary Moore discusses the unique position and advantage you have over other digital agencies and sellers in your market!
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Q&A with a Former Car Dealer – Part 14
John Tkac answers LIVE broadcaster questions! In this segment:
- I have a dealer who will only meet with me in the showroom. Is it OK for me to talk pricing out in the open?
- Should I pursue service dollars from a dealer? Their service manager is sold on direct mail.
- Is there something up front that I can give to a gatekeeper to get an appointment with the dealer?
Q&A with Paul Weyland
Paul Weyland takes LIVE questions from broadcasters! In this session:
- What are some questions I can ask to get appointments?
- How do you overcome the objection to radio when a customer says they prefer newspaper ads because they can display their products? I get this especially with auto dealers.
- How do I come up with good creative each quarter when there isn’t anything new about my customer’s business?
Leadership Impact Rx: Maximum Strength i3
Great leadership requires professional focus towards meaningful and productive goals. The great leader has to be an inspiration to followers, leading by example while...
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Q&A on Closing Your Most Difficult Sales – Part 6
Mike Cheney, expert in the art of understanding people, answers LIVE broadcaster questions! In this session:
- How do you determine the personality style of someone before you meet them?
- What if I’m in a meeting with two or more people with differing personalities?
- How can a manager get the most from different types of salespeople?
- How do the different patterns of people respond to the idea of starring in their own commercial?
Q&A with a Former Car Dealer – Part 13
John Tkac answers LIVE broadcaster questions! In this segment:
- How do you battle third-party listing services like AutoTrader and cars.com?
- Do you know any dealers who have had success with Internet TV?
- Is there data that shows how far people drive to buy a car?