CBS Signs Up to Create Ad Deals That Promote TV Shows As Part Of The Pitch
Eddie Guy for Variety What if TV advertising meant something other than buying commercials that...
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Six ways media took a big step backward in 2022
As 2022 winds down, it’s obvious the past year has been, in many ways, a giant step backward...
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CBS-owned stations added to free, rapidly growing local news streaming service VUit
In this article Courtesy: VUit The streaming platform VUit is bulking up with newscasts from...
Read MoreCox Media Group Calls on DISH to Begin Negotiating in Good Faith
ATLANTA, Dec. 02, 2022 (GLOBE NEWSWIRE) — Cox Media Group (CMG) today again called on DISH to return CMG’s […]- Click here to read the full story from www.globenewswire.com
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Future of TV Briefing: How CTV ad spending grew in Q3 2022
This week’s Future of TV Briefing tracks how ad dollars were doled out on connected TV...
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How HBO Survived The Two Worst Media Mergers of the Century
The authors of a new book explain the secret to HBO’s success. Photographer: Gabby...
Read MoreMidterms draw fewer TV viewers than in 2018
Screen shot from SnapStream of Fox News’ live TV coverage in the 9:00 p.m. ET hour on Tuesday About […]- Click here to read the full story from www.axios.com
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The Marriage of Sports Betting and Media
Sports betting is expected to produce $30 billion in annual revenue by 2030. Mainstream adoption...
Read MoreBig Ten completes 7-year, $7 billion media rights agreement with Fox, CBS, NBC
The Big Ten has completed a new seven-year media rights agreement with Fox, CBS and NBC that is set […]- Click here to read the full story from www.espn.com
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YouTube is the most popular social media among teens, followed by TikTok – and 35% said they are using at least one app or site “almost constantly”
YouTube and TikTok’s popularity among teens has skyrocketed in recent years, while other...
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