YouTube’s Results Show The Bifurcation In Digital Advertising Is Here
Summary YouTube’s results show a bigger divide among digital advertising companies....
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Amazon, Google, Facebook, and Microsoft earnings: A crucial week for Big Tech
Tech giants such as Google parent Alphabet ( GOOG , GOOGL ), Apple ( AAPL ), Facebook parent Meta...
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Facebook’s parent company reports a drop in revenue for the first time ever
Facebook parent Meta’s results are the latest sign of a protracted slowdown in the digital...
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Why Netflix Chose Microsoft to Power Its Advertising Ambitions
Mario Tama/Getty Images Not long after it unveiled its intent to get into the advertising business...
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War for digital customer and the boom in ad prices
Photo: Mint Digital ads cost will rise further as platforms give up cookies to protect privacy As...
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A Complete Guide To Mastering B2B Programmatic Advertising
Win New Clients and Strengthen Relationships Add value to your pitches and client meetings by...
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Ad growth surprisingly resilient in face of macroeconomic uncertainty
Lintao Zhang via Getty Images Dive Brief: Global advertising revenues are expected to grow 9%...
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Meta’s $10 billion problem: Slowing ad revenue could hurt its ambitious metaverse plans. Here’s how the company hopes to rebound
Meta Platforms CEO Mark Zuckerberg announcing the company’s rebranding on October 28, 2021....
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Instagram expands Reels duration to 90 seconds
Instagram said the new features will help creators to engage more with their audience Photo...
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Snap Launches Travel Ad Product Amid Digital Marketing Headwinds
Social media giant Snap is launching a new advertising product for the travel industry as the...
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