Overcoming Objections | Local Broadcast Sales

Overcoming Objections – Part 2

Best Practices, Competition, Overcoming Objections, Selling

Paul Weyland talks about the real objections you encounter every day and how to overcome them! Are there actually times that you should NOT try to overcome objections or at...

Overcoming Objections – Part 1

Best Practices, Competition, Overcoming Objections, Selling

Paul Weyland talks about the real objections you encounter every day and how to overcome them! What should you say when you are told that you are too expensive or that they...

Is there anything on LBS that addresses the objection that “my competitors don’t advertise so I don’t have to”?

Ask LBS

LBS has a series called “Marketing and Advertising Excellence” that covers this topic in a number of ways and that is full of great ideas. You can find it here. In addition, we have another series called “Why Should and Must a...