Presser Wall and Social Media from News Talk 103.7 FM
GM Pat Ryan and Mayor Darren Brown from WEEO-FM in Hagerstown, MD show how they use their station’s presser wall and social media assets to simultaneously drive LOCAL...
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Website Promotions for Smaller Advertisers
Sally Kohn shares some ideas that you can use today to get new dollars from smaller advertisers that you might not normally pursue!
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Meeting Your Talent
Sally Kohn discusses some revenue-generating, promotional ideas that revolve around your station’s local stars!
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15 Seconds of Fame Promo
Sally Kohn shares a great way for you to get some ad dollars from one or more LOCAL non-traditional advertisers!
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March Promotion Ideas
Sally Kohn offers some ideas for a springtime “community improvement” promo that you can use to attract new advertisers!
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Christmas Sales Ideas
Sally Kohn discusses a great promotional idea centered around the 12 Days of Christmas to capture digital ad dollars from smaller LOCAL retailers!
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Thanksgiving and Black Friday
Sally Kohn gives several promotional ideas around the Thanksgiving and Black Friday holidays that are perfect for smaller, less traditional advertisers!
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Halloween and November Holidays
Sally Kohn brings us some great promotional ideas that we can use around the themes of Halloween and Thanksgiving. These ideas will get you thinking beyond the normal retail...
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