“Audio has become too big for advertisers to ignore”: Q&A with Tom Coare, OMD
Despite being around 100 years old , audio advertising is proving itself more relevant than ever....
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Queen’s funeral may break TV records – but it’s no cash bonanza for media industry
A television camera near St Giles Cathedral where Queen Elizabeth’s coffin arrived last...
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Boon: Digital Media Is an Asset to Broadcast Radio
When exploited effectively, social media, YouTube and other digital media can be the best friends...
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New Study Underscores Local Radio’s Impact for Political Candidates
Political Ads Tied to Local Radio Stations Perform Better AM/FM Radio Turns Out Swing Voters NEW...
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Podcast Reach Holds, But Jacobs Media Says Some Public Radio Fans Are ‘Cooling’ On Medium.
Public radio stations continue to put more resources into podcasting than many of their commercial...
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People + Data = Better: The Powerful Combo of Analytics and Expertise
At LeadsRx, we believe that people + data = better. That means taking multitouch marketing...
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