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Linear TV viewing down as online long form viewing time increases according to Omdia

Linear TV viewing down as online long form viewing time increases according to Omdia

Media

LONDON, July 31, 2022 /PRNewswire/ — New research from Omdia reveals nonlinear viewing...

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HBO Max Controversies Serve As A Reminder Of Why Physical Media Matters

HBO Max Controversies Serve As A Reminder Of Why Physical Media Matters

Media

There is a fairly high possibility that the HBO Max many consumers have fallen in love with might...

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Emmys: Why Do Broadcast Networks Want to Air Their Own Funeral?

Emmys: Why Do Broadcast Networks Want to Air Their Own Funeral?

Media

From Left: ‘Black-ish,’ ‘Ghosts,’ ‘Abbott Elementary,’...

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Broadcast industry scrambles for answers as overall TV viewership declines

Broadcast industry scrambles for answers as overall TV viewership declines

Media

Experts say the all India TV reach has dropped from a peak of 94% in 2018 to 82% in […]-...

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Political TV ads reaching new highs in hotly contested gubernatorial race

Political TV ads reaching new highs in hotly contested gubernatorial race

Media

(WTNH) – Television ad buys in the 2022 midterm election cycle are reaching new highs thanks...

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Boston’s first Next Gen TV station goes live

Boston’s first Next Gen TV station goes live

Media

WCRN TV 31 Boston has launched the region’s first ATSC 3.0/Next Gen TV platform. ATSC 3.0...

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Weekly Cable Ratings: Fox News Remains Ratings Hot

Weekly Cable Ratings: Fox News Remains Ratings Hot

Media

Fox News’ ‘The Five’ (Image credit: Fox News) Fox News continued to sizzle this...

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ESPN Exec: Sports Is Seeing Steady Comeback as Summer Ratings Show

ESPN Exec: Sports Is Seeing Steady Comeback as Summer Ratings Show

Media

ESPN is entering the hot summer months with some ratings momentum fueled by year-to-year audience...

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Cannabis ads may soon be allowed on local TV, radio

Cannabis ads may soon be allowed on local TV, radio

Media

Credit: Illustration by Ad Age Broadcasters have been notorious for their refusal to air cannabis...

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Once Again, An Upfront Like No Other

Once Again, An Upfront Like No Other

Media

Every upfront is different. In 2022-23 marketers will be able to buy ads on Netflix (and Disney+)...

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