Beginning his career as on-air talent which led to him being nationally recognized as an...Read More
Paul Weyland discusses how to improve your efforts to gain prospects’ attention and your...Read More
LBS Digital Expert, Greg Gibbons, discusses the fact that there has never been a more urgent time for broadcast sellers to truly comprehend marketing from a traditional, digital, and events perspective. Today’s TV and Radio salespeople must be more than just “adequate” multimedia consultants. Local digital agencies will continue to win more and more account control unless the local broadcast seller knows how to champion their clients’ complete marketing plans.Read More
LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:
- How can my team practice developing brand campaigns?
- How do you approach a business that loves their brand, but it’s pretty lousy?