Transforming Your Money Mindset and Elevating Customer Service – Part 3
Jeff Schmidt, Vice President of the Radio Advertising Bureau, unveils three profound lessons that reshape our perspective on money and encourage us to think big to...
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Transforming Your Money Mindset and Elevating Customer Service – Part 2
Jeff Schmidt, Vice President of the Radio Advertising Bureau, unveils three profound lessons that reshape our perspective on money and encourage us to think big to...
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Transforming Your Money Mindset and Elevating Customer Service – Part 1
Jeff Schmidt, Vice President of the Radio Advertising Bureau, unveils three profound lessons that reshape our perspective on money and encourage us to think big to...
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Why Do We Talk Like That?
Chris Fleming, President of CD Media Consulting, suggests that the sales cliches we are all guilty of using hinder our ability to convert prospects into clients and clients...
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Becoming the Best Marketing Consultant – High Character
Gary Moore explains why it is important for you to be a broadcaster of high character and offers lots of practical steps you can take to become and remain one!
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Why Do We Talk Like That?
Chris Fleming, President of CD Media Consulting, suggests that the sales cliches we are all guilty of using hinder our ability to convert prospects into clients and clients...
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Using AI to Transform Radio and TV Sales Strategies! – Part 8 – Q&A
Tim Burt, President of Tim Burt Media and LBS AI Expert, takes LIVE broadcaster questions! In this session:
- If a co-op ad is written by a manufacturer, can you use an AI voice for it?
- What are the security risks with AI? How do I know that typing a prompt into CHAT GPT doesn’t allow the program to access my computer?
Using AI to Transform Radio and TV Sales Strategies! – Part 7 – Q&A
Tim Burt, President of Tim Burt Media and LBS AI Expert, takes LIVE broadcaster questions! In this session:
- Can changing one word in copy be sufficient? How do I get an AGI jingle and are there guidelines for using one?
- Is there a ChatGPT version that is connected to the internet for real time help? I’m thinking of a kind of prep service for my on-air talent and setting up AI to skim local sources in real time.
Using AI to Transform Radio and TV Sales Strategies! – Part 6 – Q&A
Tim Burt, President of Tim Burt Media and LBS AI Expert, takes LIVE broadcaster questions! In this session:
- What do you do if you are a sales leader and one of your salespeople is wonderful with clients but not a very creative individual?
- How do you overcome the fear to take advantage of what’s out there in today’s world?
Using AI to Transform Radio and TV Sales Strategies! – Part 5 – Q&A
Tim Burt, President of Tim Burt Media and LBS AI Expert, takes LIVE broadcaster questions! In this session:
- With all the creative tools available now, why do we need any creative people on our staff?
- How much time should I as a sales professional be spending on creating ideas and commercials for my advertisers vs being out in the street in front of salespeople?