Tim Burt, President of Tim Burt Media and LBS AI Expert, shares how artificial intelligence is redefining the broadcast advertising landscape. He discusses powerful AI tools that can propel your creativity, streamline your content creation, and revolutionize how you approach advertising. From generating compelling proposals to sparking innovative ideas to crafting attention-grabbing ads, these tools will be your secret weapon for staying ahead in the competitive media world. Tim also reviews some dangerous and unscrupulous AI tools – available to anyone – which are being used to promote questionable products to an unsuspecting public.