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Sell Strength or Accept Weakness
Chris Fleming, President of CD Media Consulting, explains the concepts of "must have" and equal footing as they relate to your prospects and clients!
Motivating Yourself in Today’s Economy: Make Your Decision!
Gary Moore drives us toward a personal decision to be courageous, optimistic, and working hard to find new opportunities.
More options for your consideration!
Overcoming Everyman Syndrome
Chris Fleming, President of CD Media Consulting, suggests that we make a mistake when we use logic to combat misguided opinions and emotions, wait till you see what he says you should do instead!
Reluctant Buyers or Raving Fans – Part 2
Chris Fleming, President of CD Media Consulting, explains how your enthusiasm for their success makes it easier for a prospect to trust you with their business' future!
Reluctant Buyers or Raving Fans – Part 1
Chris Fleming, President of CD Media Consulting, warns about the danger of you or your station being difficult for your clients to work with!
The Wounded Buffalo Theory
Chris Fleming, President of CD Media Consulting, shares his theory about the wounded buffalo and how it can make a real difference in the success and failure of our prospecting!
The Unreasonable Man
Chris Fleming, President of CD Media Consulting, reveals how being "unreasonable" is a great quality for broadcast sellers to possess!
A Grand Objection Buster
Chris Fleming, President of CD Media Consulting, describes the three main objections that prospects/clients use and provides strategies for your consideration as you respond to them!
Do You Suffer From Telephobia?
Chris Fleming, President of CD Media Consulting, defines telephobia and gives great ideas on how you can increase your sales by overcoming it!
The Pattern Disruptor
Chris Fleming, President of CD Media Consulting, shares the concept of pattern disruptors and how you can implement them in your sales presentations to increase your chances of closing a sale!
People Are Bad At Math
Chris Fleming, President of CD Media Consulting, describes several retail pricing techniques and how you and your clients can implement them to increase sales.
Motivating Yourself in Today’s Economy: A Never-Ending Process
Gary Moore explains why we should always be increasing our ability to serve our clients and why we need to "sell until there is no more selling to do"!
Motivating Yourself in Today’s Economy: Rebounds Are Not A Business Strategy!
Gary Moore explains why you cannot wait for things to "get better". Instead, we need to act as though things will always be challenging and develop an attitude of rising to the occasion.
Motivating Yourself in Today’s Economy: Personalize Moments
Gary Moore encourages us to remember to focus on customers as people and to be their source of sharing positive experiences!
Motivating Yourself in Today’s Economy: Passion Is Not An Option
Gary Moore discusses the importance of us remembering why we chose this career and if we don't love what we get to do, then we need to get out!
Motivating Yourself in Today’s Economy: Don’t Believe the Press
Gary Moore discusses the value of drawing on your past accomplishments to solve today's challenges.
Motivating Yourself in Today’s Economy: Be A Faithful Leader
Gary Moore reminds us that a great way to become more effective is to be known as someone who is consistently fair.
Motivating Yourself in Today’s Economy: If It’s Not Broken…
Gary Moore urges us to constantly question and tackle sacred cows with the understanding that new approaches to business can be enjoyable and profitable.
Motivating Yourself in Today’s Economy: Your Network
Gary Moore reminds us that our own personal network is a great resource to tap into for positive input and that we need to be that kind of resource for them as well!
Motivating Yourself in Today’s Economy: Prepare Future leaders
Gary Moore explains why you should find someone to mentor and how you can help develop the next line of leaders.
