Tim Burt takes LIVE broadcaster questions! In this segment:
- Should our creative theme be consistent between our broadcast and digital messages?
- How do you handle the client website that has unusual spelling where their name isn’t spelled the way it sounds?
- Why does it seem like so many award-winning ads don’t produce great results?
- How do I provide my ad agency clients with creative for an advertiser without the agency thinking that I’m doing their job?
- When a client is using a variety of advertising media, can you recommend anything that shows the impact that radio specifically has?
