Tim Burt takes LIVE broadcaster questions! In this segment:

  • Should our creative theme be consistent between our broadcast and digital messages?
  • How do you handle the client website that has unusual spelling where their name isn’t spelled the way it sounds?
  • Why does it seem like so many award-winning ads don’t produce great results?
  • How do I provide my ad agency clients with creative for an advertiser without the agency thinking that I’m doing their job?
  • When a client is using a variety of advertising media, can you recommend anything that shows the impact that radio specifically has?