LBS Branding Experts, Blaine and Honey Parker, take LIVE broadcaster questions! In this session:

  • How long should it take me to come up with good copy for a client?
  • How can you truly be authentic when customers know that you are just trying to make money by selling them a product? How do you balance being authentic with trying to make money?
  • Is it better to go into a client meeting with some copy points as a “buyer of their product” or go off of whatever the client has to say?