The U.S. new-vehicle market lost a little momentum in July, but the bigger story was not the modest decline in total sales. It was the continuing shift in what Americans are buying.
U.S. light-vehicle sales totaled an estimated 1.38 million vehicles in July, down 1.4% from July 2025. The seasonally adjusted annual rate, or SAAR, came in at 16.51 million vehicles, down from 16.67 million in June an…
July 2026 National Auto Sales Results
