eye doctor | Local Broadcast Sales

Eye Doctors

Category Selling, Healthcare Sales Ideas

Paul Weyland shares his key strategies for selling eye doctors broadcast advertising.

What are some marketing ideas for eye doctors?

Here are a few marketing ideas to pitch to eye doctors: Focus on the UniqueFocus on one unique attribute in the broadcast advertising campaign. What specialty is this eye...

What We Can Learn From Ad Agencies About Selling and Retaining Long-Term Local Direct Business – Part 7 – Q&A

LBS Webinars - 2022, Paul Weyland Q&A

Paul Weyland takes LIVE broadcaster questions! In this session:

I struggle with creative. How do I get better in this area?
Do you have any ideas for a shoe store? I’m in a small market and know that I can get more people through their doors if I can get their attention!
Other than Toastmasters, what other platforms/trainings would you recommend for presentation skills? Our local Toastmasters meets at a time I am never able to make.
I need a new idea for an eye doctor. All they do is promote the predictable discounts on lenses and frames.

On the Spot – Part 5

Category Selling, Digital Webinars, Radio Webinars, Sales Ideas Webinars, Television Webinars

Paul Weyland offers ideas for product service categories! In this session: Do you have any ideas a towing company with five trucks available during the winter season? They...

LBS Webinar Archive

2024 - The Year of the Customer, LBS Webinars - 2024

Through your station's LBS membership, your state broadcasters association or state sponsor is making LBS webinars available to you for FREE! This page is updated often...