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Successfully Selling Broadcast by Personality Style: A Proven Approach That Actually Works! – Part 7 – Q&A

Successfully Selling Broadcast by Personality Style: A Proven Approach That Actually Works! – Part 7 – Q&A

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LBS President, Gary Moore, takes LIVE broadcaster questions! In this session:

  • What are some tactical questions or conversation topics I can use to help determine what style a client or prospect is?
  • You said that most sales reps are Dominant or Expressive. Does that mean that I should only hire those people because the others are not very good at selling?

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Successfully Selling Broadcast by Personality Style: A Proven Approach That Actually Works! – Part 6 – Q&A

Successfully Selling Broadcast by Personality Style: A Proven Approach That Actually Works! – Part 6 – Q&A

,

LBS President, Gary Moore, takes LIVE broadcaster questions! In this session:

  • How would you advise an Amiable personality style to sell to a Dominant or Expressive personality style? I am a college student who works at my college radio station and I often feel that I am not experienced or assertive enough to sell to different businesses.
  • I have a few clients who actually send in orders by text and others who communicate with me digitally as a rule. Can this be used in a more digital world or is it best used in person?
  • I have a really hard time with people who are Analytical. Would you recommend that I just try to avoid them? This seems like it would be easier and free me up to sell to the other people that I’m much better with.

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