With 40% of online shoppers likely to turn to AI assistants if retailers’ onsite search doesn’t deliver, fashion is rated among the top sectors “where AI can do most to improve discovery.”That’s the view of AI search specialist Nosto with its survey of 2,000 UK and US consumers showing 59% admit that they often leave e-commerce stores because the onsite search is poor.But in addition to leaving t…
Fashion shoppers bouncing to ChatGPT when retailers’ onsite search falls short – survey – FashionNetwork USA
