Paul Weyland offers ideas for product service categories! In this session:

  • Do you have any ideas for getting car dealers to want to advertise with a station?  They are so enamored with digital and many seem to be going that way.
  • Can you give more examples for getting an appointment with a decision-maker?  “I know something you don’t know” seems like it might turn people off.
  • How do you make people want to go to the dentist?