Providing Broadcast and Digital Magic in Today’s Disenchanted World – Part 8 – Q&A

LBS President Gary Moore takes LIVE broadcaster questions!  In this session:

• What’s the best way to show you care about your clients while still being solution-focused?
• What’s your best advice for people new to broadcast sales?
• How do you convince veteran sales reps that digital is here to stay and to embrace and learn it?  Often, digital is hard to explain and hard to execute and I have several reps who will not take the time to add a digital element into their marketing proposals.