LBS Broadcast Selling Expert, Paul Weyland, takes LIVE broadcaster questions! In this session:

  • Can you provide some tips for calling on florists year round instead of just for holidays?
  • I’m a new sales rep in my market. Stations around here seem to take the money and run which makes it hard to build trust with customers. What can I do to build trust and get a meeting?
  • Do you carry material or information about your station with you when you walk into businesses to set an appointment?