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Making Your Mark in a Recovering Economy – Part 6 – Q&A

Making Your Mark in a Recovering Economy – Part 6 – Q&A

Ask LBS, Best Practices, COVID-19, Digital Webinars, Healthcare Sales Ideas, LBS Webinars - 2020, Paul Weyland Q&A, Radio Webinars, Television Webinars

Paul Weyland takes LIVE broadcaster questions! In this session:

  • Can you elaborate on the importance of “brief” presentations to get to the point? Our group has a tendency to have 9-15 page presentations which to me seem too much.
  • Chiropractors are getting more and more into alternative treatments for various things, one of which is stem cell treatment for joint ailments.  Any ideas for this category?
  • I’m a commercial producer for my station. How can I get my account exec to bring me the information I need to come up with a creative solution that speaks to the viewer?
  • You had mentioned years ago the best reps seemed to have a certain number of accounts on the air each month.  How many do you believe they should have?
  • How would you develop an engaging creative message towards doctors?

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Account List Management

Account List Management

Account List Management

In this series, Ron Steiner discusses the importance of account list management and provides a...

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Account List Management: Types of Accounts

Account List Management: Types of Accounts

Account List Management

Ron Steiner continues his discussion on how to categorize and prioritize your accounts.

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Account List Management: Account List File

Account List Management: Account List File

Account List Management

Ron Steiner explains the importance of keeping detailed account files for your key and potentially...

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