Know Your Competition! Part 1
Sally Kohn discusses the importance of knowing your local competition and how you can position...
Read MoreSally Kohn discusses the importance of knowing your local competition and how you can position...
Read MorePaul Weyland gives a great process that you can start using today to get away from fake, scripted...
Read MoreGary Moore begins a series on helping potential advertisers develop a fuller understanding of the importance of advertising. In this session, he explains the importance of “90%” and offers some great examples of what it means to have a top equity position.
Read MoreGary Moore continues his series on enhancing your clients’ perception of you as a marketing professional! In this session, learn how to use the Marketing Audit!
Read MoreGary Moore discusses how to evaluate an advertiser’s target market and how this can help you to help them effectively promote their business!
Read MoreGary Moore discusses how to help a client tell their story!
Read MoreGary Moore discusses how to help a client decide when they should advertise and offers multiple reasons for why they even need to do so in the first place!
Read MoreIn this segment, Sally Kohn explains the importance and the basics of knowing your customers when...
Read MorePaul Weyland discusses strategies for acquiring control of your advertisers’ budgets.
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