Advertising Is A Bar Where Nobody Knows Your Name – Part 1
Did you know that you could be getting credit towards becoming LBS Sales Certified for watching...
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5 Common Brand Mistakes And How To Avoid Them Q&A – Part 4
LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:
- What if your client has a limited budget and doesn’t feel like they can compete with the bigger retailers in their market?
- Is it better to do multiple ads with single messages or one ad with multiple bullet points?
5 Common Brand Mistakes And How To Avoid Them Q&A – Part 3
LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:
- What ideas do you have for an independent furniture store?
- How can we establish our station as the best branding station in the market?
5 Common Brand Mistakes And How To Avoid Them Q&A – Part 2
LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:
- How can my team practice developing brand campaigns?
- How do you approach a business that loves their brand, but it’s pretty lousy?
Self-Branding: Getting Credit for the Expertise that You Have – Part 1
Mark Levy discusses the importance of reminding your customers about the expertise that you offer...
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Self-Branding: Getting Credit for the Expertise that You Have – Part 2
Mark Levy continues discussing the importance of reminding your customers about the expertise that...
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Self-Branding: Getting Credit for the Expertise that You Have – Part 3
Mark Levy continues discussing the importance of reminding your customers about the expertise that...
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Self-Branding: Getting Credit for the Expertise that You Have – Part 4
Mark Levy continues discussing the importance of reminding your customers about the expertise that...
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Q&A With A Branding Expert – Part 3
Mark Levy answers live questions from broadcasters! In this segment, he deals with the following questions:
- How can you build confidence in representing your brand?
- When selling radio, I am sometimes bombarded because we do not sell digital advertising. How does our brand get around that? They don’t even want to talk after they hear we don’t have that as an option sometimes.
- How do you know you are representing yourself correctly to your clients?
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