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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 9 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • In today’s environment, should we offer a free month to a good client that we don’t want to see leave?
  • Can you explain why the Bar Association is a good target?
  • What kinds of compelling messages need to be promoted by gardening businesses and landscapers?

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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 8 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • How can I show sincere empathy to a client and still move the conversation into a selling context?
  • On a cold call, what do clients want to hear?
  • My station wants to do a one-day call out sale.  How should we approach this?

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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 6 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • What kinds of ad messages break through this ugly COVID-19 info that our audience is bombarded with?
  • How do you monitor reps’ activity levels when they are working from home and not actually selling anything?
  • What do you think political advertising is going to look like in 2020?

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5 Common Brand Mistakes And How To Avoid Them Q&A – Part 4

LBS Branding Experts, Blaine and Honey Parker take LIVE broadcaster questions! In this session:

  • What if your client has a limited budget and doesn’t feel like they can compete with the bigger retailers in their market?
  • Is it better to do multiple ads with single messages or one ad with multiple bullet points?

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