Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 6 Q&A

Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 6 Q&A

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LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • What kinds of ad messages break through this ugly COVID-19 info that our audience is bombarded with?
  • How do you monitor reps’ activity levels when they are working from home and not actually selling anything?
  • What do you think political advertising is going to look like in 2020?

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Political Advertising Q&A – Part 1

Political Advertising Q&A – Part 1

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LBS Broadcast Expert, Mark Levy, takes LIVE broadcaster questions!  In this session:

  • Our station does not have an attorney for answering political questions.  Who can I contact or what website can I go to with these?
  • Do you have a strategy for getting those last-minute dollars that were not in the budget as we approach election day?
  • How can I build on my personal brand and become THE election advertising expert in my market?
  • Who is the best person to contact for the various advocacy ads?
  • How does direct response affect the lowest unit rate for a candidate?

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