Sales Communications | Local Broadcast Sales

Sales Communications: End with a Summary Statement and Action Step

David Topus presents examples of effective closing statements that keep the sales process moving forward.

Sales Communications: Never Say “Thank You”

David Topus suggests that while saying “thank you” is polite, it is not a strategic approach to wrapping up a sales communication.

ASK LBS: Seed Letter

Ask LBS

Writing an effective seed letter is hard work and requires time and follow-up. This 11 part video series by David Topus on Sales Communication provides information and ideas on effective sales writing that will get you started on writing a great...