LBS Auto Expert, John Tkac, explains how day’s supply and turn‑and‑earn drive factory allocation and why helping dealers increase sales velocity directly leads to more...

John Tkac, LBS Auto Expert, talks about the importance of helping your LOCAL auto dealers expand their marketing beyond what they view as their normal market area.  This...

John Tkac, LBS Auto Expert, shares a point that is very important to every LOCAL franchised car dealer in America!  Is your dealer a “net pump in” or a...

John Tkac, LBS Auto Expert, shares four specific elements that belong in every single automotive ad.  Make sure you are doing this for all of your LOCAL dealers!...

John Tkac, LBS Auto Expert, discusses the concept of Cost Per Vehicle Retail and how you can use it to give yourself an advantage over other media representatives in your...

John Tkac, LBS Auto Expert, discusses the different media that LOCAL car dealers buy and offers us insight into how we can get more than our fair share of their ad budgets!...

John Tkac, LBS Auto Expert, shares the huge advertising potential in the user car arena and the even bigger opportunities available around Certified Pre-Owned vehicles!...

John Tkac, LBS Auto Expert, discusses the effects that the all-out battle between BMW, Lexus, and Mercedes-Benz is having on the LOCAL dealer level and how you can benefit...

John Tkac, LBS Auto Expert, discusses the pickup truck market and how your knowledge of recent events in that space can help you to generate more sales with your LOCAL Dodge...