The 5 Obstacles of Every Sale
Gary Moore gives us the five obstacles you must overcome on every sale. Learn how you can prepare for and overcome them to close more business!
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How to Get Appointments – Part 4
In this session, Mark Levy shares his strategies on getting through gatekeepers and how to speak to decision makers.
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Overcoming 3 Deadly Sins of the Average Broadcast Seller
Gary Moore discusses three HUGE mistakes that the average broadcast seller makes every single day! You cannot afford to miss the solutions to each of these deadly sales...
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How to Get Appointments – Part 3
Mark Levy continues his series on getting appointments. In this session, Mark discusses effective conversation and appointment starters.
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How to Get Appointments – Part 2
Mark Levy continues his series on getting appointments and discusses the importance of good, quick research (click the link below to see the LBS Advertiser Intelligence...
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How to Get Appointments – Part 1
Mark Levy begins a series on effectively getting appointments with prospective customers. In this session, Mark shows that even the small things can make a big...
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S.O.S. Proposal Sheet
Paul Weyland reveals his strategy for writing compelling proposals that will help you to close sales with advertisers. Watch this video to learn the simple, but effective...
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Winning Your Client's Heart
Paul Weyland explains how to find the way into the key business issues that your customers (and their customers!) hold near and dear.
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Client Needs Analysis
Paul Weyland shares seven key questions that he always uses when evaluating new prospects and explains how to use the answers to each one to increase his sales...
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Strategic Selling
In this segment, we join LBS advertising guru Ron Steiner during a session on strategic selling. In this edited version, he explains four different approaches to selling air...
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