Videos | Local Broadcast Sales

LBS Recommends: Presentations with Prezi

Tired of viewing/putting together bland Powerpoint presentations? We’ve started using a tool called Prezi for making more compelling presentations. We’ll show...

LBS Recommends: Scheduling Tweets

LBS Recommends

Got no time for social media? Neither do we, so we use BufferApp to schedule most of our tweets. In this quick video, we’ll tell you why, show you how, and give a few...

LBS Recommends: Email Marketing Services

LBS Recommends

Need a good tool for email marketing? We use Mad Mimi. In this quick video, we (Bill on voice, Ed on video), give you the rundown on what else we tried, why we have a crush...

Personal Branding for Sales Reps

Inbound Marketing

Digital Ad Expert Leon Spencer explains the why’s and how’s of developing a personal brand as a sales rep.

Marketing Your AEs

Inbound Marketing

Shane Bogardus, Market Manager of Cumulus Media in Syracuse, shares a brilliant idea for marketing your AEs to potential clients.

Inbound Marketing

Adam Enbar of HubSpot explains the basics of inbound marketing, and how you can put down the phone and get your prospects to come to you.

Structuring Digital Sales Forces

Recruitment

Gordon Borrell shares research from Borrell Associates on what it takes to develop an effective digital sales team.

Digital Advertising Legal

Digital Display Ads, Digital Legal

Legal expert David Oxenford hits some of the top legal concerns with digital advertising, including sponsorship identification—even in your tweets—and privacy issues with...