Plain is Palatable
Chris Fleming, President of CD Media Consulting, describes the disadvantage we put ourselves at when we use too much technical language in our communication and sales...
Read MoreChris Fleming, President of CD Media Consulting, describes the disadvantage we put ourselves at when we use too much technical language in our communication and sales...
Read MoreChris Fleming, President of CD Media Consulting, shares multiple verbal and written points of communication that impact the way that our clients and prospects respond to our...
Read MoreChris Fleming, President of CD Media Consulting, explains how you can do advance work to minimize the number of truly “cold” calls you make and increase the warm...
Read MoreChris Fleming, President of CD Media Consulting, suggests several reasons why it is important for broadcasters to get every customer advertising agreement in writing!
Read MoreChris Fleming, President of CD Media Consulting, explains the importance of mastering the basics of selling broadcast and not to neglect them in the pursuit of other goals...
Read MoreChris Fleming, President of CD Media Consulting, warns about the pitfalls of being a poor listener and how you can easily grow your effectiveness in this area.
Read MoreChris Fleming, President of CD Media Consulting, shares lessons for broadcasters from the success story of Grey Goose vodka.
Read MoreChris Fleming, President of CD Media Consulting, reveals his thoughts about adopting a more active position and less passive stance in our selling approach.
Read MoreChris Fleming, President of CD Media Consulting, describes the risk and reward of being first and doing what hasn’t been done before.
Read MoreChris Fleming, President of CD Media Consulting, describes how easy it is for broadcast sellers to fall into the trap of being “too patient” and becoming...
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