Andy Waits, Owner of Podcast Axis, and Gary Moore, LBS President, take LIVE broadcaster questions!  In this session:

  • Can local podcasts really stand out against a nationally-distributed podcast? If so, how?
  • How can you tell if it is worth it to advertise on a particular podcast?
  • Is it OK to simply upload on-air recordings (like a replay if you missed today’s live show) or is it necessary to edit content to fit the style of podcasting?