LBS Social Media Expert, Lori Lewis, answers LIVE broadcaster questions!  In this session:

  • What is the best way for me to get started in offering social media guidance to my customers? We don’t really offer much through my station.
  • How do I know how often my audience wants to hear from my station through social media?
  • Is there a way to know ahead of time what kind of content will be considered helpful to my audience? Also, do you recommend shorter, headline-focused content or more in-depth info? Does it depend on the platform?
  • I’m a sales rep, what social media platforms should I recommend to my clients?