Scroll through YouTube on your phone lately, and you might notice something new popping up on screen, even while your video keeps playing. YouTube is apparently experimenting with a new ad format on the mobile version of the service, one which places a static image ad over the video, but only on part of the screen so as not to interrupt the action.
It’s a minor change, but one that touches on a ma…
YouTube Image Overlay Ads Test: Mobile Video







