Gary Moore, LBS President, discusses what you need to do to keep mediocrity from causing tremendous harm to your career path and how to take full advantage of today’s opportunities to become a local marketing hero. When selling broadcast, the difference between “average” and “superstar” often comes down to focusing on the right things and slightly changing a behavior or two.
Allowing Yourself to Be an Average Broadcast Seller Is a Formula for Failure – Part 2
