Sponsored ads appeared in 47% of the ChatGPT conversations about video games and consoles that Comscore tracked in U.S. PC activity in June, up from 3% in March.
The figure is from Comscore’s Q2 2026 AI Intelligence Report, released on Sept. 22. During this period, ad presence increased from 5% to 24% in toys and hobbies discussions, and from 9% to 22% in books, music, and video.
Gaming Conversati…
ChatGPT Ads Climbed In 3 Retail Categories, Led By Gaming: Comscore
