Social Media Is Shifting Again! Are You Keeping Up? - Part 7 - Q&A

LBS Social Media Expert, Lori Lewis, answers LIVE broadcaster questions! In this session:

I’m building a database of music artists’ social media, and virtually none of them use X. I assume they just claimed the name so others couldn’t pretend to be them. Is X still relevant?
What would you say to a client who thinks advertising on Facebook is a better place to spend money instead of spending it on radio?
How crucial is it that we have active content on all platforms vs. focusing on just a couple? We are very active on FB and Instagram, but our X account is basically frozen and we don’t have TikTok. Do we need to be active on all platforms?

Social Media Is Shifting Again! Are You Keeping Up? – Part 7 – Q&A