The Survival Marketing Workshop – Part 7 – Q&A

Mike Blinder, LBS Media Expert and Publisher of Editor and Publisher Magazine, takes LIVE broadcaster questions!

  • Aren’t we over exposed to borrowed trust sites, and phony testimonials? Lots of fatigue and unbelieveability. What would be better?
  • You mention that only 1 in 4 customers have brand loyalty today, but also say it’s more important than ever to brand. Can you clarify?
  • I work for a small jazz radio station. We don’t have Nielsen. Do you have suggestions for getting prospects and selling?
  • A client says they are going 100% digital, this is very common now. I’m in traditional media. What would be your take on that?

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The Survival Marketing Workshop – Part 6 – Q&A

Mike Blinder, LBS Media Expert and Publisher of Editor and Publisher Magazine, takes LIVE broadcaster questions!

  • How do you get prospects to return a phone call during a recession?
  • How do you get clients to open their eyes, ears, minds, and WALLETS?
  • Retailers are happy that they are getting new customers since COVID hit us, but how do you get business owners to see the need to take more business from Walmart?

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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 11 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • What do you suggest for jewelry stores for Mother’s Day when nobody is coming into the store?
  • What are your thoughts on rate changes and bonus spots at this time?
  • With hospitals cutting their staff, what are some strategies for keeping them on air?

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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 10 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • Do you have any advice for a new seller during this unique time?
  • What is your best advice for a new seller who started right as COVID-19 hit?
  • What are some strengths and opportunities of broadcast compared to social media?

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Broadcast Sellers Can Be Sales Leaders During an Unsettled Economy – Part 9 Q&A

LBS Broadcast Selling Expert, Mark Levy takes LIVE broadcaster questions!  In this session:

  • In today’s environment, should we offer a free month to a good client that we don’t want to see leave?
  • Can you explain why the Bar Association is a good target?
  • What kinds of compelling messages need to be promoted by gardening businesses and landscapers?

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