Veterans Day Promotion
Valerie Gramm, Account Manager at KRMG-AM/FM in Tulsa, OK, shares a case study for a Veterans Day promotion you can use in most markets right away.
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Case Study: Coors Promotion
Brad LaRock, GM of 107.3 DOC FM in Sherman, TX, details a successful case study that ties together a national beer brand, a local retailer, and a charity golf...
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Case Study: Hyundai Monday Promotion
Brad LaRock, GM of 107.3 DOC FM in Sherman, TX, shares an auto dealer case study that you can execute in your market.
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Social Media: Promotion Ideas
Stephen Warley explains how to effectively use social media for promotions.
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ASK LBS: Bowling Alley Promotions
This post contains lots of helpful information designed to help you develop a great relationship with your local bowling alley prospect. First, this link, although dated,...
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HVAC and Indoor Climate Control Promotion Ideas
The main way that HVAC dealers promote their services is that a well-serviced HVAC unit will make a big difference in your electric bill: Of course, the drawback to...
Read MoreAny examples of effective online + on-air healthcare promotions?
The key marketing goal of most healthcare advertisers is education and awareness. I’m always recommending webinars as a an option to pitch to healthcare advertisers. Although some healthcare organizations regularly host webinars, most are...
Read MoreWhat are some promotional ideas for insurance companies?
First, the messaging most local insurance companies and banks want to focus on right now is that they are LOCAL and have deep roots in your community. Keeping that in mind, here are some digital advertising opportunities that focus on the services...
Read MoreHave any promotional ideas for real estate agents?
In this market, real estate advertisers need to be unique, creative and promote a ton! Here are several digital advertising ideas you can pitch to real estate companies in combination with a broadcast promotion schedule. 1) How Real Estate Agents...
Read MoreHave any promotion ideas for dentists?
First, great job on using National Dental Hygiene Month as a conversation starter. If you really wanted to go in with a big idea, why not pitch a “30-day dental health plan”? Think of it like an fitness plan, but it’s about getting your teeth...
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