An Interview with a Major Local Furniture Store – Part 1
Get inside the mind of one of the managers at one of the largest local furniture stores in the country! This interview series with Mike Dayley from Walker Furniture in Las...
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The best reason NOT to ask a client about their ‘ad budget’ …and what to ask instead
Wow!!! Mark Levy gives five key questions you can ask to determine a prospect’s ad budget and ALSO provides a simple ROI process for you to use to justify new ad...
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3 Hot Travel Segments – Part 1
Eric Moore begins a three-part series on the best targets for your travel-oriented advertisers and prospects. First up, Baby Boomers. Find out three things that this HUGE...
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2014 NADA Report – Part 1
In this series, Gary Moore discusses how the NADA report can be used to make you money on your very next call to a local car dealer! You will get information that is...
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Home Improvement Categories
Sally Kohn provides some great ideas for getting additional home improvement advertisers on your station through interactive promotions with your station’s...
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Confidently Calling on Swimming Pool Installers
In this session, Eric Moore covers some great items for you to consider when calling on local swimming pool installers.
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Outreach – Part 2
In this segment, Mark Landon of Recrue Media explains the variety of strategies available to your advertisers in the area of online audience outreach. This session focuses...
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Home Builders and Home Improvement
Sally Kohn offers some great promotional ideas centered on the home builders and home improvement stores in your market!
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The 4th of July!
Eric Moore is here to offer lots of great sales ideas and promotions for you to take to your retailers that center around the 4th of July!
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Dodge Ram Outsells Chevy Silverado!!!
Huge news! For the first time in 15 years, the Dodge Ram has outsold the Chevy Silverado! John Tkac is here to explain what this means to you and your station.
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