What does a broadcast seller need to know to compete in today’s digital-minded world? How can you position broadcast to advertisers who are starting to favor digital advertising? What are the most successful complimentary digital/broadcast sales packages that really work? These questions and more will be covered in this informative session which is perfect for General Managers, Local Sales Managers, Digital Managers, and broadcast and digital sellers from stations of all sizes.
Click here to download the slides from this session